By default, WooCommerce lets you define ‘up-sell’ and ‘cross-sell’ products. This approach to recommending products to your customers has a major drawback: Recommended products are based on your ‘guess’ as to what your customers will consider relevant to the product they are currently viewing.
This isn’t how Amazon and Netflix do things. These guys base recommendations on customers’ behavior on their website. This results in much more relevant customer recommendations, and therefore more sales.
WooCommerce Recommendation Engine Plugin gives you access to the kind of sophisticated behavior-based recommendations used by major website brands. With this plugin, product recommendations to your customers will be based on…
- Products frequently purchased together on your actual website
- That particular customer’s actual viewing history (what pages/products they have looked at already)
- That particular customer’s purchase history
